The cult of the luxury brand: inside Asia's love affair with luxury (Record no. 577930)

MARC details
000 -LEADER
fixed length control field 01150nam a2200181Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 160921s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781904838050
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 306.34
Cutter CHA
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Chadha, Radha
245 ## - TITLE STATEMENT
Title The cult of the luxury brand: inside Asia's love affair with luxury
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc Nicholas Brealey International
Place of publication, distribution, etc London
Date of publication, distribution, etc 2006
300 ## - PHYSICAL DESCRIPTION
Extent 314 pages
520 ## - SUMMARY, ETC.
Summary, etc 'The Cult of the Luxury Brand'' is the first book to explore how and why an amazing ''luxeplosion'' is rocking Asia, sweeping up not just the glitzy upper crust, but secretaries toting their Burberry bags, junior executives sporting Rolex watches, and university students in Ferragamo shoes. Hong Kong boasts more Gucci and Hermes stores than New York or Paris. China's luxury market is growing with such gusto that it will single-handedly be the biggest by 2014. Even India, the new kid on the luxury block, has three-month waiting lists for hot items, while in Tokyo, the epicenter of the cult, 94'
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Asia Brand name products Asia Marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Brand name products Social aspects
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Husband, Paul
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Full call number Barcode Date last seen Koha item type
    Dewey Decimal Classification     General Book Symbiosis Institute of Business Management - Hyderabad Symbiosis Institute of Business Management - Hyderabad General 21/09/2016 World Book Links 2092.00 306.34 CHA SIBMH-B-6772 28/11/2022 Books