Services Marketing: Integrating Customer Focus Across the Firm (Record no. 571961)
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                            | 000 -LEADER | |
|---|---|
| fixed length control field | 00432nam a2200133Ia 4500 | 
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 160405s2006 xx 000 0 und d | 
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0-07-066007-7 | 
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | Bitner Mary Jo | 
| Item number | ZEI | 
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Zeithaml Valarie A | 
| 245 ## - TITLE STATEMENT | |
| Title | Services Marketing: Integrating Customer Focus Across the Firm | 
| 250 ## - EDITION STATEMENT | |
| Edition statement | 4 | 
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New Delhi | 
| Name of publisher, distributor, etc | Tata McGraw-Hill Publishing | 
| Date of publication, distribution, etc | 2006 | 
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Bitner Mary Jo | 
| -- | Gremler Dwayne D | 
| -- | Pandit Ajay | 
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Date checked out | Price effective from | Koha item type | 
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Symbiosis Institute of Management Studies | Symbiosis Institute of Management Studies | 03/08/2009 | 1 | Bitner Mary Jo/ZEI | SIMS-DB-355 | 25/11/2019 | 23/11/2019 | 05/04/2016 | Donated Books | 
