Customer Relationship Management (Record no. 564086)

MARC details
000 -LEADER
fixed length control field 00833nam a22001937a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 160105b xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788177226225
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.812
Cutter SIMS-B-022156
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kumar Alok
245 ## - TITLE STATEMENT
Title Customer Relationship Management
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Delhi
Name of publisher, distributor, etc Biztantra
Date of publication, distribution, etc 2007
300 ## - PHYSICAL DESCRIPTION
Extent 350p
365 ## - TRADE PRICE
Price type code Rs
Price amount 395
Unit of pricing 1
520 ## - SUMMARY, ETC.
Summary, etc Bridging the chasm between theory and practice, this unique book puts the evolving discipline of CRM/Relationship Marketing in a holistic perspective.The book lucidly covers in detail topics like the concept and context of CRM, types of customers, customer value, technology of CRM, managing customer relationships, consumer research, CRM strategy, CRM measurement and HR in CRM.<br/><br/>
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Full call number Barcode Date last seen Koha item type Cost, normal purchase price
    Dewey Decimal Classification     Symbiosis Institute of Management Studies Symbiosis Institute of Management Studies SIMS-8/5.4 05/01/2016 SIMS-B-022156 SIMS-B-22156 06/10/2022 Books  
    Dewey Decimal Classification     Symbiosis Institute of Management Studies Symbiosis Institute of Management Studies SIMS-8/5.4 05/01/2016 SIMS-B-022156 SIMS-B-22157 29/11/2017 Books  
    Dewey Decimal Classification     Symbiosis Institute of Management Studies Symbiosis Institute of Management Studies SIMS-R8.1 05/01/2016 SIMS-B-022156 SIMS-B-22158 30/11/2017 Books  
    Dewey Decimal Classification     Symbiosis Institute of Management Studies Symbiosis Institute of Management Studies SIMS-R8.1 05/01/2016 SIMS-B-022156 SIMS-B-22159 01/02/2018 Books  
    Dewey Decimal Classification     Symbiosis Institute of Management Studies Symbiosis Institute of Management Studies SIMS-R8.1 05/01/2016 SIMS-B-022156 SIMS-B-22160 05/10/2019 Books  
    Dewey Decimal Classification     Symbiosis Institute of Management Studies Symbiosis Institute of Management Studies SIMS-8/5.4 05/01/2016 SIMS-B-022156 SIMS-B-22161 31/10/2022 Books  
    Dewey Decimal Classification     Symbiosis Institute of Management Studies Symbiosis Institute of Management Studies SIMS-8/5.4 05/01/2016 SIMS-B-022156 SIMS-B-22162 10/08/2025 Books  
    Dewey Decimal Classification     Symbiosis Institute of Management Studies Symbiosis Institute of Management Studies SIMS-8/5.4 05/01/2016 SIMS-B-022156 SIMS-B-22163 24/11/2024 Books  
    Dewey Decimal Classification     Symbiosis Institute of Management Studies Symbiosis Institute of Management Studies SIMS-R8.1 05/01/2016 SIMS-B-022156 SIMS-B-22164 30/04/2019 Books 295.00
    Dewey Decimal Classification     Symbiosis Institute of Management Studies Symbiosis Institute of Management Studies   05/01/2016 SIMS-B-022156 SIMS-B-22165 07/01/2016 Books  
    Dewey Decimal Classification     Symbiosis Institute of Management Studies Symbiosis Institute of Management Studies SIMS-8/5.4 07/03/2016 SIMS-B-022265 SIMS-B-22265 18/11/2024 Books  
    Dewey Decimal Classification     Symbiosis Institute of Management Studies Symbiosis Institute of Management Studies SIMS-8/5.4 07/03/2016 SIMS-B-022265 SIMS-B-22266 20/11/2019 Books  
    Dewey Decimal Classification     Symbiosis Institute of Management Studies Symbiosis Institute of Management Studies SIMS-8/5.4 07/03/2016 SIMS-B-022265 SIMS-B-22267 20/03/2023 Books  
    Dewey Decimal Classification     Symbiosis Institute of Management Studies Symbiosis Institute of Management Studies SIMS-R8.1 07/03/2016 SIMS-B-022265 SIMS-B-22268 14/12/2019 Books  
    Dewey Decimal Classification     Symbiosis Institute of Management Studies Symbiosis Institute of Management Studies SIMS-8/5.4 07/03/2016 SIMS-B-022265 SIMS-B-22269 09/12/2017 Books  
    Dewey Decimal Classification     Symbiosis Institute of Management Studies Symbiosis Institute of Management Studies SIMS-8/5.4 07/03/2016 SIMS-B-022265 SIMS-B-22270 10/08/2025 Books  
    Dewey Decimal Classification     Symbiosis Institute of Management Studies Symbiosis Institute of Management Studies SIMS-R8.1 07/03/2016 SIMS-B-022265 SIMS-B-22271 03/11/2018 Books  
    Dewey Decimal Classification     Symbiosis Institute of Management Studies Symbiosis Institute of Management Studies SIMS-R8.1 07/03/2016 SIMS-B-022265 SIMS-B-22272 27/12/2019 Books  
    Dewey Decimal Classification     Symbiosis Institute of Management Studies Symbiosis Institute of Management Studies SIMS-R8.1 07/03/2016 SIMS-B-022265 SIMS-B-22273 19/10/2019 Books  
    Dewey Decimal Classification     Symbiosis Institute of Management Studies Symbiosis Institute of Management Studies SIMS-8/5.4 07/03/2016 SIMS-B-022265 SIMS-B-22274 09/08/2024 Books