Buy-in : saving your good idea from getting shot down (Record no. 346983)

MARC details
000 -LEADER
fixed length control field 00781nam a22002057a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 150426b xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781422157299
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 650.1
Cutter KOT
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kotter, John P
245 ## - TITLE STATEMENT
Title Buy-in : saving your good idea from getting shot down
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Harvard Business Review Press,
Name of publisher, distributor, etc Boston, Mass.,
Date of publication, distribution, etc 2010.
300 ## - PHYSICAL DESCRIPTION
Extent xi, 192 pages; 22 cm
520 ## - SUMMARY, ETC.
Summary, etc "Explains how to effectively present and carry through one's business idea, focusing on the key areas of contention that opponents will offer and detailing how to combat each of them."
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Sales and promotion
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Creative ability in business
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Public relations
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Whitehead, Lorne A
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Li, Longsheng
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Full call number Barcode Date last seen Koha item type
    Dewey Decimal Classification     Reference Symbiosis Institute of Business Management - Hyderabad Symbiosis Institute of Business Management - Hyderabad Reference 26/04/2015 World Book Links 895.00 650.1 KOT SIBMH-B-2020 05/07/2023 Books