Legends in Marketing (Record no. 245860)

MARC details
000 -LEADER
fixed length control field 01158nam a22002057a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140422b xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 978-81-321-0520-6
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 / BUS
Cutter 11257
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Hunt, Selby D.
245 ## - TITLE STATEMENT
Title Legends in Marketing
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Delhi
Name of publisher, distributor, etc SAGE Publications India Pvt.Ltd.
Date of publication, distribution, etc 2011
300 ## - PHYSICAL DESCRIPTION
Extent xlv, 229
365 ## - TRADE PRICE
Price amount Rs.45,000/- for 10 Vol.Set
500 ## - GENERAL NOTE
General note Set of Vol.10
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Vol.1 : Marketing Theory : Nature and Scope of Marketing<br/>Vol.2 : Marketing Theory : Philosophy of Science Foundations of Marketing<br/>Vol.3 : Marketing Theory : Philosophy of Science Controversies in Marketing<br/>Vol.4 : Channels of Distribution<br/>Vol.5 : Macromarketing, Ethics and Social Responsibility The Development Period<br/>Vol.6 : Macromarketing, Ethics and Social Responsibility The Research Tradition Period<br/>Vol.7 : Marketing Management and Strategy <br/>Vol.8 : Relationship Marketing<br/>Vol.9 : Resource-Advantage Theory The Development Period<br/>Vol.10 : Resource-Advantage Theory The Research Tradition Period
648 ## - SUBJECT ADDED ENTRY--CHRONOLOGICAL TERM
General subdivision Marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Sheth, Jadish N. Series Ed.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Date acquired Full call number Barcode Date last seen Koha item type
    Dewey Decimal Classification     Reference Symbiosis Centre for Management Studies, Vimannagar Symbiosis Centre for Management Studies, Vimannagar 22/04/2014 658.8 / BUS 11257 SCMSUGV-B-11257 22/04/2014 Books
    Dewey Decimal Classification     Reference Symbiosis Centre for Management Studies, Vimannagar Symbiosis Centre for Management Studies, Vimannagar 22/04/2014 658.8 / SIN 11258 SCMSUGV-B-11258 22/04/2014 Books
    Dewey Decimal Classification     Reference Symbiosis Centre for Management Studies, Vimannagar Symbiosis Centre for Management Studies, Vimannagar 22/04/2014 658.8 / HOW 11259 SCMSUGV-B-11259 22/04/2014 Books
    Dewey Decimal Classification     Reference Symbiosis Centre for Management Studies, Vimannagar Symbiosis Centre for Management Studies, Vimannagar 22/04/2014 658.8 / BRO 11260 SCMSUGV-B-11260 22/04/2014 Books
    Dewey Decimal Classification     Reference Symbiosis Centre for Management Studies, Vimannagar Symbiosis Centre for Management Studies, Vimannagar 23/04/2014 658.8 / VIT 11261 SCMSUGV-B-11261 14/09/2018 Books
    Dewey Decimal Classification     Reference Symbiosis Centre for Management Studies, Vimannagar Symbiosis Centre for Management Studies, Vimannagar 23/04/2014 658.8 / SPA 11262 SCMSUGV-B-11262 23/04/2014 Books
    Dewey Decimal Classification     Reference Symbiosis Centre for Management Studies, Vimannagar Symbiosis Centre for Management Studies, Vimannagar 23/04/2014 658.8 / VAR 11263 SCMSUGV-B-11263 23/04/2014 Books
    Dewey Decimal Classification     Reference Symbiosis Centre for Management Studies, Vimannagar Symbiosis Centre for Management Studies, Vimannagar 23/04/2014 658.8 / MOR 11264 SCMSUGV-B-11264 23/04/2014 Books
    Dewey Decimal Classification     Reference Symbiosis Centre for Management Studies, Vimannagar Symbiosis Centre for Management Studies, Vimannagar 23/04/2014 658.8 / FER 11265 SCMSUGV-B-11265 23/04/2014 Books
    Dewey Decimal Classification     Reference Symbiosis Centre for Management Studies, Vimannagar Symbiosis Centre for Management Studies, Vimannagar 24/04/2014 658.8 / ARN 11266 SCMSUGV-B-11266 24/04/2014 Books