Marketing research : (Record no. 166783)

MARC details
000 -LEADER
fixed length control field 00716cam a22002054a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 060112s2007 nyua b 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780789027467
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.83
Cutter WRE.M
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Wrenn, Bruce.
245 10 - TITLE STATEMENT
Title Marketing research :
Remainder of title text and cases /
Statement of responsibility, etc Bruce Wrenn, Robert E. Stevens, David L. Loudon.
250 ## - EDITION STATEMENT
Edition statement 2nd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New York :
Name of publisher, distributor, etc Best Business Books,
Date of publication, distribution, etc c2007.
300 ## - PHYSICAL DESCRIPTION
Extent xi, 464 p. :
Other physical details ill. ;
Dimensions 21 cm. +
Accompanying material 1 CD-ROM (4 3/4 in.)
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references (p. 451-455) and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing research.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing research
Form subdivision Case studies.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Stevens, Robert E.,
Dates associated with a name 1942-
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Loudon, David L.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Item type Books
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
-- 4177/21/11/2012
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
-- 4297/12/01/2013
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Source of acquisition Cost, normal purchase price Full call number Barcode Date last seen Koha item type
    Dewey Decimal Classification     Symbiosis Law School, Noida Symbiosis Law School, Noida 31/12/2013 Mohan Law House, New Delhi 44.99 658.83 WRE.M SLSN-B-3502 31/12/2013 Books
    Dewey Decimal Classification     Symbiosis Law School, Noida Symbiosis Law School, Noida 31/12/2013 Mohan Law House, New Delhi 44.99 658.83 WRE.M SLSN-B-3687 01/07/2021 Books