SERVICES MARKETING : INTEGRATING CUSTOMER FOCUS ACROSS THE FIRM (Record no. 162262)
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000 -LEADER | |
---|---|
fixed length control field | 00668nam a2200241Ia 4500 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | OSt |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20220323145122.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 131217s9999 xx 000 0 und d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9781259026812 |
040 ## - CATALOGING SOURCE | |
Transcribing agency | SIIB |
041 ## - LANGUAGE CODE | |
Language code of text/sound track or separate title | English |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.834 2 ZEI/BIT |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | ZEITHAML VALARIE A , BITNER MARY JO , GREMLER DWAYNE D |
245 ## - TITLE STATEMENT | |
Title | SERVICES MARKETING : INTEGRATING CUSTOMER FOCUS ACROSS THE FIRM |
250 ## - EDITION STATEMENT | |
Edition statement | 6 |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Name of publisher, distributor, etc | MCGRAW HILL |
Place of publication, distribution, etc | NEW DELHI |
Date of publication, distribution, etc | 2013 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 711 |
365 ## - TRADE PRICE | |
Price type code | Rs |
520 ## - SUMMARY, ETC. | |
Summary, etc | INTEGRATING CUSTOMER FOCUS ACROSS THE FIRM. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | MARKETING (G-38) |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | MARKETING SERVICES |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Dewey Decimal Classification |
Koha item type | Books |
Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Date checked out | Price effective from | Koha item type |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Symbiosis Institute of International Business | Symbiosis Institute of International Business | 22/08/2013 | THE FORWARD BOOKS | 476.00 | 2 | 658.834 2 ZEI/BIT | SIIB-B-13428 | 21/01/2019 | 19/01/2019 | 20/12/2013 | Books |