SERVICES MARKETING : INTEGRATING CUSTOMER FOCUS ACROSS THE FIRM
ZEITHAML VALARIE A , BITNER MARY JO , GREMLER DWAYNE D
SERVICES MARKETING : INTEGRATING CUSTOMER FOCUS ACROSS THE FIRM - 6 - NEW DELHI MCGRAW HILL 2013 - 711
INTEGRATING CUSTOMER FOCUS ACROSS THE FIRM.
9781259026812
MARKETING (G-38)
MARKETING SERVICES
658.834 2 ZEI/BIT
SERVICES MARKETING : INTEGRATING CUSTOMER FOCUS ACROSS THE FIRM - 6 - NEW DELHI MCGRAW HILL 2013 - 711
INTEGRATING CUSTOMER FOCUS ACROSS THE FIRM.
9781259026812
MARKETING (G-38)
MARKETING SERVICES
658.834 2 ZEI/BIT
