GREEN MARKETING STRATEGIES (Record no. 157817)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00794nam a2200229Ia 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20220325123227.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 131217s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9788131414422 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | SIIB |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | English |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.835 GHO |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | GHOSE AMITABHA |
| 245 ## - TITLE STATEMENT | |
| Title | GREEN MARKETING STRATEGIES |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher, distributor, etc | ICFAI PRESS |
| Place of publication, distribution, etc | HYDERABAD |
| Date of publication, distribution, etc | 2008 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 207 |
| 365 ## - TRADE PRICE | |
| Price type code | Rs |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc | THIS BOOK HIGHLIGHTS THE ISSUES SURROUNDING THE MARKETING OF ECOLOGICAL PRODUCTS IN THE INTERNATIONAL MARKETPLACE, THE CHALLENGES AND OPPORTUNITIES FOR THE ECO-COMPANIES FOR INTERNATIONAL MARKETING ALONG WITH SOME CASE STUDIES. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | GREEN MARKETING, ECOLOGICAL PRODUCTS MARKETING, CASES |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | MARKETING GENERAL (G-48) |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Symbiosis Institute of International Business | Symbiosis Institute of International Business | 12/01/2009 | STAR BOOKS HOUSE | 340.00 | 658.835 GHO | SIIB-B-9354 | 20/12/2013 | 20/12/2013 | Books | |||||
| Symbiosis Institute of International Business | Symbiosis Institute of International Business | 01/11/2011 | A S ENTERPRISES | 340.00 | 658.835 GHO | SIIB-B-11743 | 20/12/2013 | 20/12/2013 | Books |
