Managing Customer Value : (Record no. 126660)

MARC details
000 -LEADER
fixed length control field 00541nam a2200181Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 131008s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788175967977
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.812
Cutter SOM
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Soman, Dilip
245 ## - TITLE STATEMENT
Title Managing Customer Value :
Remainder of title one stage at a time
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc Cambridge University Press India Pvt. Ltd.
Place of publication, distribution, etc New Delhi
Date of publication, distribution, etc 2010
300 ## - PHYSICAL DESCRIPTION
Extent xii, 401 p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing Management
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Customer loyalty
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Customer Relationship Management
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Marandi, Sara N.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Cost, normal purchase price Full call number Barcode Date last seen Koha item type Source of classification or shelving scheme Collection code
        Symbiosis Centre for Information Technology Symbiosis Centre for Information Technology ISSUABLEĀ    360.00 658.812 SOM/NMA SCIT-B-7624 05/11/2013 Books    
        Symbiosis Centre for Management and Human Resource Development Symbiosis Centre for Management and Human Resource Development General 20/05/2011 360.00 658.812 SOM SCMHRD-B-21457 25/02/2014 Books Dewey Decimal Classification Text Book