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Consumer Behavior : Building Marketing Strategy

Hawkins I Del

Consumer Behavior : Building Marketing Strategy - 11th ed - New Delhi Tata McGraw Hill Education Private Limited 2010 - 866 Paperback - 0 .

Consumer Behavior : Building Marketing Strategy

English

ISBN: 9780070682160

Subjects--Topical Terms:
Marketing strategy, Consumer behaviour, Motivation, Personality, Management

Dewey Class. No.: 658.8342 / Haw

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