Principles of Marketing :

Kotler, Philip.

Principles of Marketing : Instructor’s Manual w/ Video Guide / Philip Kotler & Gary Armstrong. - 11th ed. - New Delhi : Practice-Hall India, 2006. - 651 p. ; 23 cm.

Accompanies the 11th edition of *Principles of Marketing*.

Includes video guide and instructor support materials.


English

9788120328259


Marketing—Study and teaching—Manuals.
Marketing—India—Instructional materials.

658.8 KOT