Case studies on new age marketing
Nusrath Jahan Maldar
Case studies on new age marketing Nusrath Jahan Maldar - 2nd ed. - Hyderabad Icfai Books, 2008 - 214 p. : ill. ; 24 cm. - Marketing series. Student. .
Previous ed. published as: Mini cases in marketing. 1990. "Published on behalf of the Chartered Institute of Marketing".
8131404897 0750620110 (pbk) :
Marketing--Case studies.
658.827/MAL / 177
658.827/MAL / 177
Case studies on new age marketing Nusrath Jahan Maldar - 2nd ed. - Hyderabad Icfai Books, 2008 - 214 p. : ill. ; 24 cm. - Marketing series. Student. .
Previous ed. published as: Mini cases in marketing. 1990. "Published on behalf of the Chartered Institute of Marketing".
8131404897 0750620110 (pbk) :
Marketing--Case studies.
658.827/MAL / 177
658.827/MAL / 177