Introducing public relations: theory and practice
Butterick, Keith
Introducing public relations: theory and practice - New Delhi Sage Publications India Pvt Ltd 2012 - xiii,228
"Exciting, engaging and dealing with both the theory and day-to-day practice of public relations, this is a conscise and approachable alternative to the larger, dryer and more expensive textbooks currently on the market."
9788132108931
Public relations
Evaluation
Measurement
Research
Strategy
659.2 / BUT
Introducing public relations: theory and practice - New Delhi Sage Publications India Pvt Ltd 2012 - xiii,228
"Exciting, engaging and dealing with both the theory and day-to-day practice of public relations, this is a conscise and approachable alternative to the larger, dryer and more expensive textbooks currently on the market."
9788132108931
Public relations
Evaluation
Measurement
Research
Strategy
659.2 / BUT