Marketing :
Armstrong, Gary
Marketing : an introduction / Gary Armstrong, Philip Kotler. - 10th ed. - Boston : Prentice Hall, c2011. - xxviii, 541 p. : ill. (chiefly col.) ; 29 cm.
Includes bibliographical references and index.
9780136102434
Marketing.
658.8 / ARM.M
Marketing : an introduction / Gary Armstrong, Philip Kotler. - 10th ed. - Boston : Prentice Hall, c2011. - xxviii, 541 p. : ill. (chiefly col.) ; 29 cm.
Includes bibliographical references and index.
9780136102434
Marketing.
658.8 / ARM.M