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INTEGRATED ADVERTISING, PROMOTION AND MARKETING COMMUNICATIONS

CLOW KENNETH E

INTEGRATED ADVERTISING, PROMOTION AND MARKETING COMMUNICATIONS - 2 - NEW DELHI PRENTICE HALL OF INDIA

THIS BOOK IS ENHANCED OF CUSTOMER RELATIONSHIP MANAGEMENT (CRM) AND HOW IT IS USED BY BUSINESSES TO INTERATE COMMUNICATIONS WITH TARGET MARKETS AND CASES,ETC.,

Subjects--Topical Terms:
MARKETING ADVERTISING (G-5)

Dewey Class. No.: 658.802 CLO

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