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MARKETING MANAGEMENT TEXT AND CASES

DHUNNA MUKESH

MARKETING MANAGEMENT TEXT AND CASES - NEW DELHI WISDOM PUB 2005 - 342

MARKET SEGMENTATION,SALES FORECASTING, CHANNELS OF DISTRIBUTION, PRICING DECISIONS, PRODUCT LIFE CYCLE, INDUSTRIAL MARKETING.

ISBN: 9788189547103

Subjects--Topical Terms:
CASES IN MARKETING (G-52)

Dewey Class. No.: 658.848 DHU

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