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ESSENTIALS OF SERVICES MARKETING : CONCEPTS , STRATEGIES AND CASES by
  • HOFFMAN , K. DOUGLAS
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW YORK HARCOURT COLLEGE PUBLISHERS 2002
Availability: Items available for loan: Symbiosis International University Central Library (1)Call number: 658.87 HOF 16623.
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Marketing concepts & strategies by
  • Pride William M, Ferrell O C
Edition: 12
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: new Delhi biztantra 2005
Availability: Items available for loan: Symbiosis International University Central Library (1)Call number: 658.8 PRI 5054.
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