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Marketing Communications Management : Integration, Engagement and Interaction / Paul Copley. by
  • Copley, Paul
Edition: 2nd edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Sage Publications Ltd 2014
Availability: Items available for loan: Symbiosis Centre for Management and Human Resource Development (1)Call number: 658.802 COP. Symbiosis International University Central Library (1)Call number: 658.802/COP .
Digital marketing : A practical approach by
  • Charlesworth Alan
Edition: 2 ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Routledge 2014
Availability: Items available for loan: Symbiosis Center for Media & Communication, Vimannagar (1)Call number: 658.8.
Marketing : An introduction Pickton David by
  • Masterson Rosalind
Edition: 3 ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Los Angeles Sage 2014
Availability: Items available for loan: Symbiosis Centre for Management and Human Resource Development (1)Call number: 658.8.
Social Media marketing Solomon Michael by
  • Tuten Tracy
Edition: 2nd
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Sage 2015
Availability: Items available for loan: Symbiosis Centre for Management and Human Resource Development (5)Call number: 658.872, ...
Brand storming : Managing brands in the era of complexity Titterton Garry by
  • Fioroni Michele
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: United States Palgrave Macmilan 2009
Availability: Items available for loan: Symbiosis Centre for Management and Human Resource Development (1)Call number: 658.827.
Business-to-business marketing management : Strategies, cases and solutions Woodside Arch by
  • Glynn Mark
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: United Kingdom Emerald Group 2012
Availability: Items available for loan: Symbiosis Centre for Management and Human Resource Development (1)Call number: 658.804.
Creating value with big data analytics : Making smarter marketing decisions Kooge Edwin , Walk Natasha by
  • Verhoef Peter
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Routledge 2016
Availability: Items available for loan: Symbiosis Centre for Management and Human Resource Development (1)Call number: 658..83.
Principles of marketing Armstrong Gary by
  • Kotler Philip
Edition: 16
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston Pearson 2016
Availability: Items available for loan: Symbiosis Centre for Management and Human Resource Development (1)Call number: 658.8.
Sage handbook of international marketing Helsen Kristiaan by
  • Kotabe Masaaki
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Sage 2009
Availability: Items available for loan: Symbiosis Centre for Management and Human Resource Development (1)Call number: 658.8.
Marketing communications / John Egan. by
  • Egan, John, 1952- [author.]
Edition: Second edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Availability: Items available for loan: Symbiosis Centre for Management and Human Resource Development (1)Call number: 658.8/02.
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