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SEARCH ENGINE ADVERTISING : BUYING YOUR WAY TO THE TOP TO INCREASE SALES by
  • LEE ,KEVIN, SEDA ,CATHERINE
Edition: 2ND
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW RIDERS 2010
Availability: Items available for loan: Symbiosis International University Central Library (1)Call number: 658.44 LEE 24746.
Promotional culture and convergence : markets, methods, media / edited by Helen Powell. by
  • Powell, Helen
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Milton Park, Abingdon, Oxon : Routledge, 2013
Availability: Items available for loan: Symbiosis International University Central Library (1)Call number: 658.8/POW 39190.
Advertising transformed : the new rules for the digital age / Fons Van Dyck. by
  • Van Dyck, Fons
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : Kogan Page Limited, [2014]
Availability: Items available for loan: Symbiosis School of Media & Communication, Bengaluru (1)Call number: 659.1 DYC.
Pioneers of digital : success stories from leaders in advertising, marketing, search, and social media / Paul Springer, Mel Carson. by
  • Springer, Paul
  • Carson, Mel
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London ; Philadelphia : Kogan Page, 2012
Availability: Items available for loan: Symbiosis School of Media & Communication, Bengaluru (1)Call number: 658.872 SPR.
How to say it : marketing with new media : a guide to promoting your small business using websites, E-zines, blogs, and podcasts / Lena Claxton and Alison Woo. by
  • Claxton, Lena
  • Woo, Alison
Edition: 1st ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Prentice Hall Press, 2008
Availability: Items available for loan: Symbiosis International University Central Library (1)Call number: 658.872/CLA 41559.
HUMANIZING BIG DATA: MARKETING AT THE MEETING OF DATA, SOCIAL SCIENCE AND CONSUMER INSIGHT by
  • STRONG COLIN
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI KOGAN PAGE LTD 2015
Availability: Items available for loan: Symbiosis Institute of Computer Studies and Research (1)Call number: 658.8340285/STR.
Internet marketing : foundations & applications / Carolyn Siegel. by
  • Siegel, Carolyn F
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, MA : Houghton Mifflin Co., c2006
Availability: Items available for loan: Symbiosis Institute of Business Management - Hyderabad (1)Call number: 658.8/4.
The E-commerce arsenal: 12 technologies you lneed to prevail in the digital arena by
  • Gutzman, Alexis D
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York American Management Association 2001
Availability: Items available for loan: Symbiosis Institute of Business Management - Hyderabad (1)Call number: 658.84 GUT.
Web copy that sells: the revolutionary formula for creating killer copy every time by
  • Veloso, Maria
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York American Management Association 2004
Availability: Items available for loan: Symbiosis Institute of Business Management - Hyderabad (1)Call number: 658.872 VEL.
Humanizing big data : marketing at the meeting of data, social science and consumer insight / Colin Strong. by
  • Strong, Colin (Business writer)
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Kogan Page 2015
Availability: Items available for loan: Symbiosis International University Central Library (1)Call number: 658.8340285/STR 41849.
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