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Location-based marketing for dummies / Aaron Strout and Mike Schneider ; forword by BJ Emerson.

By: Contributor(s): Material type: TextTextSeries: --For dummiesPublication details: Hoboken, NJ : John Wiley & Sons, 2011.Description: xix, 262 p. : ill. ; 24 cmISBN:
  • 9781118022498
  • 1118022491
  • 9781118132067 (ebk.)
Subject(s): DDC classification:
  • 658.872
Online resources: Summary: Explains location-based services, what your campaign should contain, how to launch it, and how to measure results. Reward your customers, build their loyalty, and let them help market your business.
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Holdings
Item type Current library Call number Status Date due Barcode
Books Books Symbiosis Institute of Management Studies SIMS-8/1.3 658.872 STR 022057 (Browse shelf(Opens below)) Available SIMS-B-022057

Includes index.

Explains location-based services, what your campaign should contain, how to launch it, and how to measure results. Reward your customers, build their loyalty, and let them help market your business.

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