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2.
Principles of Advertising & IMC by
  • Duncan Tom
Edition: 2nd Ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: TMH
Availability: Items available for loan: Symbiosis School of Media & Communication, Bengaluru (1)Call number: 659.1 DUN.
3.
Driving brand value by
  • DUNCAN, TOM
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW YORK MCGRAW HILL 1997
Availability: Items available for loan: Symbiosis Centre for Management and Human Resource Development (1)Call number: 659.1 .
5.
Principles of Advertising and Imc by
  • Duncan, Tom
Edition: 2nd ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Tata Mcgraw hill 2008
Availability: Items available for loan: Symbiosis Centre for Management and Human Resource Development (12)Call number: 659.1 DUN, ... Items available for reference: Symbiosis Centre for Management and Human Resource Development: Not For Loan (1)Call number: 659.1 DUN.
6.
PRINCIPLES OF ADVERTISING & IMC by
  • DUNCAN TOM
Edition: 2 ND
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: NEW DELHI TATA MCGRAW-HILL PUBLISHING COMP LTD. 2006
Availability: Items available for loan: Symbiosis Institute of Management Studies (1)Call number: 659.1 Dun.
7.
Principles of Advertising and IMC by
  • Duncan Tom
Edition: 2
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Tata McGraw-Hill Publishing Company Limited
Availability: Items available for loan: Symbiosis Institute of Management Studies (1)Call number: 659.1/Dun.
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