Beyond the idea: simple, powerful rules for successful innovation
Material type:
TextPublication details: Macmillan London 2013Description: xiv, 178 pages: illustrations; 23 cmISBN: - 9781447252276
- 658.406 GOV
| Item type | Current library | Collection | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
Books
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Symbiosis Institute of Business Management - Hyderabad General | General Book | 658.406 GOV (Browse shelf(Opens below)) | Available | SIBMH-B-7311 | |
Books
|
Symbiosis Institute of Business Management - Hyderabad General | General Book | 658.406 GOV (Browse shelf(Opens below)) | Available | SIBMH-B-7312 |
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"Companies stumble when they imagine that innovation is mostly about ideas. The reality is that ideas are only beginnings. Indeed, even a company with the world's best idea still faces a devilish challenge: it must build the business of tomorrow without endandering the business of today."
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