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Effective adverrtising : understanding when how and why advertising works
Material type:
TextPublication details: Response Books New Delhi 2004Description: 201 pISBN: - 8178293706
- 659.1 TEL
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Symbiosis Centre for Management and Human Resource Development | Text Book | 659.1 TEL (Browse shelf(Opens below)) | Available | SCMHRD-B-14941 | |
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Symbiosis Institute of International Business | 659.1 TEL (Browse shelf(Opens below)) | Available | SIIB-B-6501 | ||
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Symbiosis Institute of Management Studies SIMS-8/11.6 | 659.1 Tel (Browse shelf(Opens below)) | Available | SIMS-B-12645 |
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| 659.1 SUL Guide to creating great ads | 659.1 SUR Advertising : | 659.1 SUT Advertising and The Mind of the Consumer: | 659.1 TEL Effective adverrtising : | 659.1 THR Winning direct response advertising | 659.1 TIW (Un) commonsense of advertising | 659.1 TRO Repositioning : marketing in an era of competition change and crisis |
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