Services Marketing Integrating Customer Focus Across The Firm

By: Material type: TextTextPublication details: Tata Macgraw Hill New Delhi 2001Edition: 2Description: 620ISBN:
  • 72312211
Subject(s): DDC classification:
  • 658.834 2 ZEI/BIT
Summary: This Revised Edition Provides A Comprehensive Review And Analysis Of Services Marketing Issues, Practice And Strategy. It Has Many New Features Including Technology Coverage Throughout The Text And New Business-To-Business Appplications.
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Holdings
Item type Current library Call number Status Date due Barcode
Books Books Symbiosis Institute of International Business 658.834 2 ZEI/BIT (Browse shelf(Opens below)) Available SIIB-B-5081
Books Books Symbiosis Institute of International Business 658.834 2 ZEI/BIT (Browse shelf(Opens below)) Available SIIB-B-5082
Books Books Symbiosis Institute of International Business 658.834 2 ZEI/BIT (Browse shelf(Opens below)) Available SIIB-B-5083
Books Books Symbiosis Institute of International Business 658.834 2 ZEI/BIT (Browse shelf(Opens below)) Available SIIB-B-5080
Books Books Symbiosis Institute of International Business 658.834 2 ZEI/BIT (Browse shelf(Opens below)) Available SIIB-B-4416

This Revised Edition Provides A Comprehensive Review And Analysis Of Services Marketing Issues, Practice And Strategy. It Has Many New Features Including Technology Coverage Throughout The Text And New Business-To-Business Appplications.

English

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