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What Makes Winning Brands Different

By: Bouchholz A.
Material type: TextTextPublisher: New York John Wiley & Sons 2000Description: 222.ISBN: 471720259.Subject(s): Marketing Brand (R-16)DDC classification: 658.827 BOU/WOL Summary: Norms & Values,Perception & Prog,Identity & Self Expression
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Books Books Symbiosis Institute of International Business
Reference
Reference 658.827 BOU/WOL (Browse shelf) Available SIIB-B-3969

Norms & Values,Perception & Prog,Identity & Self Expression

English

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