What Makes Winning Brands Different
By: Bouchholz A.
Material type:
TextPublisher: New York John Wiley & Sons 2000Description: 222.ISBN: 471720259.Subject(s): Marketing Brand (R-16)DDC classification: 658.827 BOU/WOL Summary: Norms & Values,Perception & Prog,Identity & Self Expression
| Item type | Current location | Collection | Call number | Status | Date due | Barcode |
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Books
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Symbiosis Institute of International Business Reference | Reference | 658.827 BOU/WOL (Browse shelf) | Available | SIIB-B-3969 |
Norms & Values,Perception & Prog,Identity & Self Expression
English
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