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Data mining : modeling data for marketing, risk and customer relationship management
Material type:
TextLanguage: English Publication details: New Delhi John Wiley & Sons INC Publication 2007Description: xxiv, 365ISBN: - 8126504412
- 006.3/RUD
| Item type | Current library | Call number | Status | Date due | Barcode |
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Symbiosis Institute of Computer Studies and Research | 5.471 RUD (Browse shelf(Opens below)) | Available | SICSR-B-14620 | |
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Symbiosis Institute of International Business | 658.80028 RUD (Browse shelf(Opens below)) | Available | SIIB-B-6823 | |
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Symbiosis Institute of Technology, Lavale hill base, Pune | 006.3/RUD (Browse shelf(Opens below)) | Available | SIT-B-1598 |
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| 658.80028 HAN/KAM Data Mining : | 658.80028 PAR Data Mining | 658.80028 PAR Data Mining VOL. l l | 658.80028 RUD Data mining : modeling data for marketing, risk and customer relationship management | 658.800285 LIN DATABASE MARKETING | 658.80081 TUN BRANDED MALE : MARKETING TO MEN | 658.802 Segmentation And Target Marketing Concepts And Cases |
This book shows you how to create and implement models of the most commonly asked data mining questions for marketing, sales, risk analysis, and customer relationship management and support.
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