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Marketing Planning and Strategy
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TextPublication details: Thomson Publication 1990Edition: 6ISBN: - 9789812542625
| Item type | Current library | Call number | Status | Date due | Barcode |
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Symbiosis Institute of Business Management, Bengaluru SIBMB-11D | 658.802 JAI (Browse shelf(Opens below)) | Available | SIBMB-B-000536 |
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| 658.802 GOP Integrated Marketing Communication concepts and cases | 658.802 HBR Harvard Business Review on Reinventing your Marketing | 658.802 ICF Case Studies in : B2B Marketing | 658.802 JAI Marketing Planning and Strategy | 658.802 JAI Integrated Marketing Communication : Trends Innovations | 658.802 KAM Competitive Advantage: Concepts and Cases | 658.802 / KAM Case studies in making marketing accountable: metrics for measuring marketing effectiveness |
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