Consumer Behaviour: Text and Cases
Material type: TextPublication details: Excel Books Pvt Ltd., 1990ISBN:- 8174463607
- 658.8342
Item type | Current library | Collection | Call number | Status | Date due | Barcode |
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Books | Symbiosis Institute of Business Management, Bengaluru SIBMB-12C | 658.8342 BAT (Browse shelf(Opens below)) | Checked out | 06/01/2025 | SIBMB-B-001213 | |
Books | Symbiosis Institute of International Business | General Book | 658.834 BAT/KAZ (Browse shelf(Opens below)) | Available | SIIB-B-6687 | |
Books | Symbiosis Institute of Management Studies SIMS-8/8.6 | 658.834 Bat (Browse shelf(Opens below)) | Available | SIMS-B-012644 |
Browsing Symbiosis Institute of Business Management, Bengaluru shelves, Shelving location: SIBMB-12C Close shelf browser (Hides shelf browser)
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658.834 UND Why We Buy: The Science of Shopping | 658.8342 ABH A Textbook of Consumer Marketing | 658.8342 ASS Consumer Behaviour: And Marketing Action | 658.8342 BAT Consumer Behaviour: Text and Cases | 658.8342 BAT Consumer Behaviour Text and Cases | 658.8342 BLA Consumer Behaviour | 658.8342 DUP The Branded Mind |
The focus of this text is to acquaint management students with a usable, managerial understanding and insight of our behavior as consumers.
English
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