Consumer behaviour in Indian perspective : texts and cases
Material type:
TextPublication details: Mumbai : Himalaya Pub. House, 2004. Description: 548 pISBN: - 9788178667835
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Symbiosis Centre for Management Studies-Noida | 658.834 NAI (Browse shelf(Opens below)) | Available | SCMSN-DB-0439 |
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| 658.83 NAR Marketing research : | 658.834 2 ICF Case Study In Consumer Durables | 658.834 2 VER SERVICES MARKETING TEXT AND CASES | 658.834 NAI Consumer behaviour in Indian perspective : | 658.8342 BAT Consumer Behavior text & cases | 658.8342 BLA Consumer behavior | 658.8342 COH Why customers do what they do : |
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