Normal view MARC view ISBD view

Trademark and unfair competition conflicts : historical-comparative, doctrinal, and economic perspectives

By: Dornis, Tim W.
Material type: TextTextSeries: Cambridge intellectual property and information law.Publisher: Cambridge Cambridge University Press, 2017Description: lii, 644 pages ; 24 cm.ISBN: 9781107155060 .Subject(s): Conflict of laws -- Trademarks | Conflict of laws -- Competition, Unfair | Trademark -- Law and legislation | Competition, Unfair | Antitrust lawDDC classification: 346.0488 Summary: "Both in Europe and the United States, a socioeconomic cataclysm of industrialization and market liberalization-including the invention of branding, mass advertising, and marketing psychology-was the driving force behind the construction of modern trademark and unfair competition laws. During the last two centuries, legal doctrine accordingly underwent partly groundbreaking transformations. Many of these account for today's transatlantic dichotomy, particularly in the field of trademark and unfair competition choice of law, or conflicts law. My analysis will focus on the most relevant characteristics of legal doctrine between the eighteenth and twenty-first centuries. I argue that a closer look at conceptual and structural differences, as well as commonalities between European and US law, provides the basis for a reconceptualization of the field"--
Tags from this library: No tags from this library for this title. Log in to add tags.
Item type Current location Call number Status Date due Barcode
Books Books Symbiosis Law School, Noida

                 

 

346.0488 DOR.T (Browse shelf) REFERENCE SLSN-B-12758

Includes bibliographical references (pages 583-636) and index.

"Both in Europe and the United States, a socioeconomic cataclysm of industrialization and market liberalization-including the invention of branding, mass advertising, and marketing psychology-was the driving force behind the construction of modern trademark and unfair competition laws. During the last two centuries, legal doctrine accordingly underwent partly groundbreaking transformations. Many of these account for today's transatlantic dichotomy, particularly in the field of trademark and unfair competition choice of law, or conflicts law. My analysis will focus on the most relevant characteristics of legal doctrine between the eighteenth and twenty-first centuries. I argue that a closer look at conceptual and structural differences, as well as commonalities between European and US law, provides the basis for a reconceptualization of the field"--

There are no comments for this item.

Log in to your account to post a comment.
//