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Legends in strategic marketing : Rajan Varadarajan / series editor, Jagdish N. Sheth, Ph.D.
Material type:
TextPublisher: Thousand Oaks, California : SAGE, 2018Description: volumes cmContent type: - text
- unmediated
- volume
- 9789352805952 (hardback)
- Rajan Varadarajan
- 658.8/02 23
- HF5415 .V285 2018
Contents:
Volume 1. Strategic marketing and strategic management -- Volume 2. Strategic marketing and innovation -- Volume 3. Strategy and performance -- Volume 4. Inter-organizational cooperation and interactive marketing -- Volume 5. Environmental sustainability, innovations for and marketing in emerging markets.
| Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode |
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Books
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Symbiosis International University Central Library | Reference | 658.802/SHE 43523 (Browse shelf(Opens below)) | Vol.1 | Not For Loan | SIU-B-43523 | |
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Books
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Symbiosis International University Central Library | Reference | 658.802/SHE 43524 (Browse shelf(Opens below)) | Vol.2 | Not For Loan | SIU-B-43524 | |
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Books
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Symbiosis International University Central Library | Reference | 658.802/SHE 43525 (Browse shelf(Opens below)) | Vol.3 | Not For Loan | SIU-B-43525 | |
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Books
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Symbiosis International University Central Library | Reference | 658.802/SHE 43527 (Browse shelf(Opens below)) | Vol.5 | Not For Loan | SIU-B-43527 | |
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Books
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Symbiosis International University Central Library | Reference | 658.802/SHE 43526 (Browse shelf(Opens below)) | Vol. 4 | Not For Loan | SIU-B-43526 |
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| 658.802 MOO Global Marketing and Advertising: | 658.802 PET Sustainable Enterprise: | 658.802 SAH Green Marketing : an attitudinal and Behavioral analysis of consumers in Pune | 658.802/SHE 43523 Legends in strategic marketing : | 658.802/SHE 43524 Legends in strategic marketing : | 658.802/SHE 43525 Legends in strategic marketing : | 658.802/SHE 43526 Legends in strategic marketing : |
Includes bibliographical references.
Volume 1. Strategic marketing and strategic management -- Volume 2. Strategic marketing and innovation -- Volume 3. Strategy and performance -- Volume 4. Inter-organizational cooperation and interactive marketing -- Volume 5. Environmental sustainability, innovations for and marketing in emerging markets.
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