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Likeonomics the unexpectetruth behind earning trust, influencing behavior, and inspiring action

By: Material type: TextTextPublication details: John Wiley & Sons 2012 New DelhiDescription: xl, 184 pages : illustrations ; 24 cm ISBN:
  • 9788126537150
Subject(s): DDC classification:
  • 658.812 BHA
Summary: "Envisioning a world where personal relationships, likeability, honesty, and simplicity are behind mergers and product sales, presents real-world case studies of brands and individuals that have successfully used these principles."
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Item type Current library Collection Call number Status Date due Barcode
Books Books Symbiosis Institute of Business Management - Hyderabad General General Bo 658.812 BHA (Browse shelf(Opens below)) Available SIBMH-B-10090

"Envisioning a world where personal relationships, likeability, honesty, and simplicity are behind mergers and product sales, presents real-world case studies of brands and individuals that have successfully used these principles."

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