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Managing your sales force: a motivational approach

By: Material type: TextTextPublication details: Response Books 2010 New DelhiDescription: 184 pages : illustrations ; 22 cmISBN:
  • 9780761934950
Subject(s): DDC classification:
  • 658.8102 VEN
Summary: "Salespersons occupy a vital position in most organizations, yet they tend not to hold their profession in high esteem. According to the author of this book, unless salespersons take pride in their work, they are unlikely to perform to the best of their abilities. This, in turn, is bound to affect the organization in terms of both its growth and its profit. Pingali Venugopal approaches the sales management function from the motivational dimension in order to revive the lost vocational esteem in the sales profession."
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Holdings
Item type Current library Collection Call number Status Date due Barcode
Books Books Symbiosis Institute of Business Management - Hyderabad General General Bo 658.8102 VEN (Browse shelf(Opens below)) Available SIBMH-B-10081

"Salespersons occupy a vital position in most organizations, yet they tend not to hold their profession in high esteem. According to the author of this book, unless salespersons take pride in their work, they are unlikely to perform to the best of their abilities. This, in turn, is bound to affect the organization in terms of both its growth and its profit. Pingali Venugopal approaches the sales management function from the motivational dimension in order to revive the lost vocational esteem in the sales profession."

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