Blackberry: the inside story of Research in Motion

By:

McQueen, Rod

Material type: Text

TextPublication details: Hachette 2010 Gurgaon,IndiaDescription: 320ISBN:

9789350092132

Subject(s):

DDC classification:

338.761 MCQ

Summary: "This is Rod McQueen's biography of a company that repeatedly surprised everyone. It is a never-before-seen, behind -the-scenes portrait of RIM and its co-CEOs who are two of today's most respected business leaders. It explores in detail not only the company's early struggles against much larger and better known firms, but how RIM has been able to maintain and exceed its own expectations through a passion for both innovation and business execution."

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Books	Symbiosis Institute of Business Management - Hyderabad General	General Bo	338.761 MCQ (Browse shelf(Opens below))	Available		SIBMH-B-9635

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Previous	338.709 AMA Business history:	338.740954 DAS Corporate restructuring	338.7610 EDW I'm feeling lucky	338.761 MCQ Blackberry: the inside story of Research in Motion	338.761 NAD Hit refresh: the quest to rediscover Microsoft's soul and imagine a better future for everyone	338.761004092 KAH Inside Steve's brain	338.76164795 LOV McDonald's : behind the arches	Next

"This is Rod McQueen's biography of a company that repeatedly surprised everyone. It is a never-before-seen, behind -the-scenes portrait of RIM and its co-CEOs who are two of today's most respected business leaders. It explores in detail not only the company's early struggles against much larger and better known firms, but how RIM has been able to maintain and exceed its own expectations through a passion for both innovation and business execution."

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