Marketing to millennials
Material type: TextPublication details: New Delhi Wiley India 2017Description: xv, 336 pages illustrations 23 cmISBN:- 9788126569175
- Marketing to millennials for dummies
- 658.834 PAD
Item type | Current library | Collection | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|---|
Books | Symbiosis Institute of Business Management - Hyderabad General | General Bo | 658.834 PAD (Browse shelf(Opens below)) | Available | SIBMH-B-9122 |
Browsing Symbiosis Institute of Business Management - Hyderabad shelves, Shelving location: General Close shelf browser (Hides shelf browser)
658.83 KAD Guerrilla marketing research | 658.83 STE The marketing research guide | 658.834 MCQ Customer visits: | 658.834 PAD Marketing to millennials | 658.834 SIN India reloaded : inside India's resurgent consumer market | 658.834082 BRO Boom: | 658.834082 BRO Boom: |
Includes index.
"Millennials make up the largest and most valuable market of consumers in the United States--but until you understand how to successfully market to them, you may as well kiss their colossal spending power away! Packed with powerful data, research, and case studies across a variety of industries, Marketing to Millennials For Dummies gives you a fail-proof road map for winning over this coveted crowd."
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