Amazon cover image
Image from Amazon.com

Retail management: a strategic approach

By: Contributor(s): Material type: TextTextPublication details: New Delhi Pearson 2011Edition: 11th edDescription: xxvii, 652ISBN:
  • 9788131733769
Subject(s): DDC classification:
  • 658.87 BER
Summary: "This book provides a strategic, decision-making approach that illustrates how retailers plan for and adapt to today's changing and complex retail environment. Spread over eight parts, the book talks about supplier relations, retail life cycle, retailing information system, location planning and elements involved in managing a retail business, merchandise management and integrating and controlling strategy. From the very first chapter, the six steps used in developing and applying a retail strategy give students a comprehensive process to follow throughout the text as they learn about the mission, goals, consumer market, overall and specific activities and control mechanisms that are involved in a successful retail strategy."
Tags from this library: No tags from this library for this title. Log in to add tags.
Holdings
Item type Current library Collection Call number Status Date due Barcode
Books Books Symbiosis Institute of Business Management - Hyderabad General Text Book 658.87 BER (Browse shelf(Opens below)) Available SIBMH-B-8751
Books Books Symbiosis Institute of Business Management - Hyderabad General Text Book 658.87 BER (Browse shelf(Opens below)) Available SIBMH-B-8752
Books Books Symbiosis Institute of Business Management - Hyderabad General Text Book 658.87 BER (Browse shelf(Opens below)) Available SIBMH-B-8753
Books Books Symbiosis Institute of Business Management - Hyderabad General Text Book 658.87 BER (Browse shelf(Opens below)) Available SIBMH-B-8754
Books Books Symbiosis Institute of Business Management - Hyderabad General Text Book 658.87 BER (Browse shelf(Opens below)) Available SIBMH-B-8755
Books Books Symbiosis Institute of Business Management - Hyderabad General Text Book 658.87 BER (Browse shelf(Opens below)) Available SIBMH-B-3087
Books Books Symbiosis Institute of Business Management - Hyderabad General Text Book 658.87 BER (Browse shelf(Opens below)) Available SIBMH-B-3088
Books Books Symbiosis Institute of Business Management - Hyderabad General Text Book 658.87 BER (Browse shelf(Opens below)) Available SIBMH-B-3089
Books Books Symbiosis Institute of Business Management - Hyderabad General Text Book 658.87 BER (Browse shelf(Opens below)) Not For Loan SIBMH-B-3090
Books Books Symbiosis Institute of Business Management - Hyderabad General Text Book 658.87 BER (Browse shelf(Opens below)) Available SIBMH-B-3091
Books Books Symbiosis Institute of Business Management - Hyderabad General Text Book 658.87 BER (Browse shelf(Opens below)) Available SIBMH-B-1074
Browsing Symbiosis Institute of Business Management - Hyderabad shelves, Shelving location: General, Collection: Text Book Close shelf browser (Hides shelf browser)
658.87 BER Retail management: 658.87 BER Retail management: 658.87 BER Retail management: 658.87 BER Retail management: 658.87 DUN Retailing 658.87 DUN Retailing 658.87 FIS The new science of retailing: how analytics are transforming the supply chain and improving performance

"This book provides a strategic, decision-making approach that illustrates how retailers plan for and adapt to today's changing and complex retail environment. Spread over eight parts, the book talks about supplier relations, retail life cycle, retailing information system, location planning and elements involved in managing a retail business, merchandise management and integrating and controlling strategy. From the very first chapter, the six steps used in developing and applying a retail strategy give students a comprehensive process to follow throughout the text as they learn about the mission, goals, consumer market, overall and specific activities and control mechanisms that are involved in a successful retail strategy."

There are no comments on this title.

to post a comment.