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Branding in a competitive marketplace Rajat K. Baisya.

By: Baisya, Rajat K.
Material type: TextTextPublisher: California Sage Publications Ltd 2013Description: xxxi, 229 pages : illustrations ; 25 cm.ISBN: 9788132110590 .Subject(s): Branding (Marketing) | Brand name products | Strategic planningDDC classification: 658.827
List(s) this item appears in: SLS, NOIDA LIBRARY, NEW ARRIVAL BOOKS May 2017
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Item type Current location Call number Status Date due Barcode
Books Books Symbiosis Law School, Noida



658.827 BAI.B (Browse shelf) Available SLSN-B-10885

Includes bibliographical references (pages 221-224) and index.

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