Contemporary Brand Management / Johny K. Johansson, Kurt A. Carlson, Georgetown University, McDonough School of Business.
Material type: TextPublication details: New Delhi Sage Pub. 2015Description: xi, 259 pages ; illustrations : 24 cmISBN:- 9781452242873 (pbk.)
- 658.8/27 JOH
Item type | Current library | Collection | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|---|
Books | Symbiosis Centre for Management and Human Resource Development General Stacks | Reference | 658.8/27 (Browse shelf(Opens below)) | Available | SCMHRD-B-27066 |
Includes bibliographical references and index.
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