Competing on Internet time: lessons from Netscape and its battle with Microsoft
Material type:
TextPublication details: A. Touchstone Book New York; USA 2000Description: 366ISBN: - 9780684863450
- 338.47004 CUS
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Symbiosis Institute of Business Management - Hyderabad General | General Bo | 338.47004 CUS (Browse shelf(Opens below)) | Available | SIBMH-B-4533 |
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| 338.4068 HES The service profit chain: | 338.40954 LAL The romance of Tata Steel | 338.4700 MAS India's silicon plateau | 338.47004 CUS Competing on Internet time: lessons from Netscape and its battle with Microsoft | 338.476 BHA The Maruti story: how a public sector company put India on wheels | 338.4764 BUG Stats to go: | 338.476413374 BRA Cadbury's purple reign: the story behind chocolate's best-loved brand |
"How to harness, manipulate, and master the power of the Internet - and beat the competition - using the strategies Netscape used to launch itself to the top of the virtual kingdom."
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