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Whoever makes the most mistakes wins : the paradox of innovation

By: Contributor(s): Material type: TextTextPublication details: Free Press New York 2002Description: xiv, 129 pages ; 20 cmISBN:
  • 9780743225922
Subject(s): DDC classification:
  • 658.409 FAR
Summary: "Success in today's business economy demands nonstop innovation. But fancy buzzwords, facile lip service, and simplistic formulas are not the answer. Only an entirely new mindset - a new attitude toward success and failure - can transform managers' thinking, according to Richard Farson, author of the bestseller Management of the Absurd, and Ralph Keyes, author of the pathbreaking Changing it: Why We Take Risks, in this provocative new work."
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Item type Current library Collection Call number Status Date due Barcode
Books Books Symbiosis Institute of Business Management - Hyderabad General General Book 658.409 FAR (Browse shelf(Opens below)) Available SIBMH-B-4398

"Success in today's business economy demands nonstop innovation. But fancy buzzwords, facile lip service, and simplistic formulas are not the answer. Only an entirely new mindset - a new attitude toward success and failure - can transform managers' thinking, according to Richard Farson, author of the bestseller Management of the Absurd, and Ralph Keyes, author of the pathbreaking Changing it: Why We Take Risks, in this provocative new work."

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