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What the customer wants you to know : how everybody needs to think differently about sales

By: Material type: TextTextPublication details: Portfolio/Penguin, New York, 2007Description: 178 pages: illustrations; 21 cmISBN:
  • 9780143065685
Subject(s): DDC classification:
  • 658.85 CHA
Summary: "Explains how to transform the sales process by focusing on a customer's problems, values, and goals, in a guide that also covers how to address pricing concerns while making sales issues relevant to external departments."
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"Explains how to transform the sales process by focusing on a customer's problems, values, and goals, in a guide that also covers how to address pricing concerns while making sales issues relevant to external departments."

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