Rembrandts in the attic : unlocking the hidden value of patents

By:

Rivette, Kevin G

Contributor(s):

Kline, David

Material type: Text

TextPublication details: Harvard Business School Press, Boston, Mass., 2000.Description: xv, 221 pages: illustrations; 24 cmISBN:

9780875848990

Subject(s):

DDC classification:

608.773 RIV

Summary: "With Rembrandts in the Attic, authors Kevin Rivette and David Kline provide the first practical and strategic guide that shows CEOs and other managers how to unlock the enormous financial and competitive power hidden in their patent portfolios." "Rembrandts in the Attic is a strategy guide that demonstrates the cross-functional value companies can gain by using patents and the gold mine of competitive intelligence that they contain. The book will enable readers to map out technology trends and convergences, uncover the strategies and capabilities of friends and foes alike, and strengthen the competitive efforts of every functional unit in the enterprise, from R & D and marketing to finance, human resources, and mergers and acquisitions."

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Books	Symbiosis Institute of Business Management - Hyderabad General	General Book	608.773 RIV (Browse shelf(Opens below))	Available		SIBMH-B-2676

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Previous	601 ART The nature of technology : what it is and how it evolves	608 GEL Innovate like Edison: the success system of America's greatest inventor	608.066 WEI Writing remidies:practical exercises for technical writing	608.773 RIV Rembrandts in the attic : unlocking the hidden value of patents	609 PAC Technology In World Civilization	610.92 GUP Healer : Dr. Prathap Chandra Reddy and the transformation of India	611.018 RUT A brief history of everyone who ever lived	Next

"With Rembrandts in the Attic, authors Kevin Rivette and David Kline provide the first practical and strategic guide that shows CEOs and other managers how to unlock the enormous financial and competitive power hidden in their patent portfolios." "Rembrandts in the Attic is a strategy guide that demonstrates the cross-functional value companies can gain by using patents and the gold mine of competitive intelligence that they contain. The book will enable readers to map out technology trends and convergences, uncover the strategies and capabilities of friends and foes alike, and strengthen the competitive efforts of every functional unit in the enterprise, from R & D and marketing to finance, human resources, and mergers and acquisitions."

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