UNDERSTANDING SOCIAL MEDIA : HOW TO CREATE A PLAN FOR YOUR BUSINESS THAT WORKS

By:

RYAN DAMIAN

Material type: Text

TextPublication details: UK Kogan Page 2015Description: 277ISBN:

978-0-7494-7356-3

Subject(s):

MARKETING E-MARKETING (R-32)

DDC classification:

658.8

Summary: This book covers the topics like - How to develop, budget for and implement a social media strategy, create a social media dashboard and build a social media team, provides case studies in the area.

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Books	Symbiosis Institute of International Business Reference	Reference	658.8 (Browse shelf(Opens below))	Available (Restricted Access)		SIIB-B-14707

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Previous	658.8 BRAND PSYCHOLOGY: Consumer perceptions, Corporate reputations	658.8 HUMANIZING BIG DATA: Marketing at the meeting of data, social science and consumer insight	658.8 KAPFERER ON LUXURY: How luxury brands can grow yet remain rare	658.8 UNDERSTANDING SOCIAL MEDIA : HOW TO CREATE A PLAN FOR YOUR BUSINESS THAT WORKS	658.8 WHAT IS A 21ST CENTURY BRAND?: New thinking from the next generation of advertising leaders	658.8 Statistical Methods in Customer Relationship Management	658.8 INTERNATIONAL JOURNAL OF MARKETING AND HUMAN RESOURCE DEVELOPMENT (JAN.2011 TO DEC.2012)	Next

This book covers the topics like - How to develop, budget for and implement a social media strategy, create a social media dashboard and build a social media team, provides case studies in the area.

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