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Brand Management Audit : a six step approach to evaluating the business performance of any brand and its importance to your company
Material type:
TextPublication details: UK Cambridge Strategy Publication Ltd 2003Description: 107 pISBN: - 1902433726
- 658.72 KNI
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Books
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Symbiosis Centre for Management and Human Resource Development | Text Book | 658.72 KNI (Browse shelf(Opens below)) | Available | SCMHRD-B-23679 | |
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Books
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Symbiosis Institute of Operation Management F5 | 658.401 3 KNI (Browse shelf(Opens below)) | Available | SIOM-B-5522 |
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