Basics Fashion Design 08: Styling

Keynote Styling explains how to analyze fashion collections, the importance of cultural and historical research, and the skills required to style for catalogues, advertisements andmagazines.Key Features and Highlights Provides a comprehensive and lavishly illustrated guide to this rapidly developing discipline. Contains informative interviews with leading creative, including Christopher Shannon, Deborah Cartwright, Siobhan Lyons, Emma Jade Parker, CarolWoollam, Clare Potts, Jana Kossaibaiti and Matthew Pike. Explores the differences between commercial and editorial styling and provides a step-by-step breakdown of the shoot - and post-production process. Basics Fashion Design 08: Styling offers an effective mix of key stylists' biographies, high quality images by professionals and students alike and practical advice about how to produce a photoshootand break into the industry. A stylist is responsible for choosing the look and clothing for a fashion image to communicate a fashion idea, trend or theme, or to advertise a fashion product. This book outlines what it means to style for a catalogue or advertisement (commercial styling), or a magazine (editorial styling) and what types of skills these different fieldsrequire.Styling proves that even on a limited budget, with tremendous imagination and drive it is possible to create beautiful and relevant work.BiographyClare Buckley has worked in the fashion industry for over ten years as a freelance fashion editor and stylist for publications including Russh, Wallpaper and the Guardian: Weekend magazine. She has styled celebrity clients such as Paloma Faith and Sophie Ellis Bextor. She is an associate lecturer on the Fashion Promotion with Styling course at UCLAN, UK. Jacqueline McAssey is the course leader in Fashion Promotion with Styling at UCLAN, where she has taught for over ten years.