Niche Envy: Marketing Discrimination in the Digital Age
Material type: TextPublication details: The MIT Press EnglandISBN:- 262201658
- 658.834 ENV
Item type | Current library | Call number | Status | Date due | Barcode |
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Books | Symbiosis Institute of Management Studies SIMS-8/6.4 | 658.834 ENV (Browse shelf(Opens below)) | Available | SIMS-B-013946 |
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658.827 PRI Brand Manners : | 658.827 Sen Brand Positioning | 658.827 STR SIMS-B-023815 UnBranding 100 Branding Lessons for the Age of Disruption | 658.834 ENV Niche Envy: Marketing Discrimination in the Digital Age | 658.834 Lin Brand Child | 658.848 Sen Brand Positioning : | SIMS-B-022402 Strategic Brand Management for B2B Markets |
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