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Future Of Competition : Part 4 : Co-Creating Markets Part 5 New Strategic Capital

By:

Prahalad C K

Material type: Text

TextLanguage: English Publication details: New Delhi Cnbc Tv 18 2004Description: 30 MINSubject(s):

DDC classification:

Summary: TV18's third in the series of the acclaimed management strategy show Lessons in Excellence. The series will feature renowned marketing guru C.K. Prahalad and Venkat Ramaswamy in conversation with CNBC-TV18's ace analyst Ashu Dutt on a particular competency that is critical for a company to become world class - Co-creation. The series is based on the seminal work of Prahalad and Ramaswamy The Future of Competition: Co-Creating Unique Value with Customers. They explore why despite unbounded opportunities for innovation companies still can't satisfy customers and sustain profitable growth. The explanation for this apparent paradox lies in recognizing the structural changes brought about by the convergence of industries and technologies; ubiquitous connectivity and globalization; and as a consequence the evolving role of the consumer from passive to recipient to active co-creator of value

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
AV Material	Symbiosis Institute of Operation Management	VCD	658 (Browse shelf(Opens below))	Available		SIOM-VCD-33

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Previous	No cover image available	No cover image available	No cover image available	No cover image available	No cover image available	No cover image available	No cover image available	Next
Previous	658 Lessons In Excellnce : The Rule Of Threepart 3 ; Specialists And Generalistspart 4 : Strategies For Survival	658 Lessons In Excellnce : The Rule Of Threepart 5 : Never The Twain Shall Meetpart 6 : The Ditch Dwellerspart 7 : Globalisation And The Rule Of Three	658 Future Of Competition : Part I : The Co-Creation Experience Part 2 : Dart Part : 3 The Experience Network	658 Future Of Competition : Part 4 : Co-Creating Markets Part 5 New Strategic Capital	658 Future Of Competition : Part 6 : Co-Creating Capabilities Part 7 : Corporate Governance Part 8 : Discovering Co-Creation	658 Future Of Competition : Launch Episode	658 Two Guys Named Mike	Next

TV18's third in the series of the acclaimed management strategy show Lessons in Excellence. The series will feature renowned marketing guru C.K. Prahalad and Venkat Ramaswamy in conversation with CNBC-TV18's ace analyst Ashu Dutt on a particular competency that is critical for a company to become world class - Co-creation. The series is based on the seminal work of Prahalad and Ramaswamy The Future of Competition: Co-Creating Unique Value with Customers. They explore why despite unbounded opportunities for innovation companies still can't satisfy customers and sustain profitable growth. The explanation for this apparent paradox lies in recognizing the structural changes brought about by the convergence of industries and technologies; ubiquitous connectivity and globalization; and as a consequence the evolving role of the consumer from passive to recipient to active co-creator of value

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