Basics Design 01: Format

By:

Gavin Ambrose and Paul Harris

Material type: Text

TextPublication details: AVA 2012Description: 214pISBN:

9782940411795

Uniform titles:

Basics Design 01: Format

Subject(s):

DDC classification:

741.6 SID-B-8216

Summary: Format is a tool of communication which is often underrated or underused. Your chosen format is your point of contact with the user. Can new media be exploited to use your space more creatively? Does your choice of format suit your brand’s identity? Have you considered how you would export the work across multiple mediums? Format will help you answer these questions and more, leaving you refreshed and stimulated to try out new ideas for your next project. A huge selection of exemplary design work, industry interviews and activities encourages experimentation with a number of different formats. This colourful and informative book contains descriptions of folding techniques, including an example of a gatefold, special colours, die cutting, paper stocks and more, plus it concludes with a completely new chapter on on-screen, online and moving image. Be inspired by work from this range of fantastic contributors: Cartlidge Levene / MadeThought / Frost Design / Pentagram / Andy Vella / Faydherbe/De Vringer / why not associates / Sagmeister Inc / SEA Design / Research Studios / Studio Myerscough / Hat-trick / Aboud

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Books	Symbiosis Institute of Design		Available		SID-B-8972
Books	Symbiosis Institute of Design On Display	741.6 SID-B-8216 (Browse shelf(Opens below))	Available		SID-B-8216

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Format is a tool of communication which is often underrated or underused. Your chosen format is your point of contact with the user. Can new media be exploited to use your space more creatively? Does your choice of format suit your brand’s identity? Have you considered how you would export the work across multiple mediums? Format will help you answer these questions and more, leaving you refreshed and stimulated to try out new ideas for your next project.

A huge selection of exemplary design work, industry interviews and activities encourages experimentation with a number of different formats. This colourful and informative book contains descriptions of folding techniques, including an example of a gatefold, special colours, die cutting, paper stocks and more, plus it concludes with a completely new chapter on on-screen, online and moving image.

Be inspired by work from this range of fantastic contributors: Cartlidge Levene / MadeThought / Frost Design / Pentagram / Andy Vella / Faydherbe/De Vringer / why not associates / Sagmeister Inc / SEA Design / Research Studios / Studio Myerscough / Hat-trick / Aboud

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