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The Best of Cover Design: Books, Magazines, Catalogs, and More

By:

Altitude Associates

Material type: Text

TextPublication details: New York Rockport Publishers 2011Description: 224pISBN:

13:978-1-59253-689-4

Uniform titles:

The Best of Cover Design: Books, Magazines, Catalogs, and More

Subject(s):

DDC classification:

741.6 SID-B-7831

Summary: Each of us is exposed to several thousand messages a day. To be successful, covers not only have to stand out amongst all the clutter, but they also need to make an instant connection with viewers. Designing covers isn't an easy task. It's a minefield of requirements, constraints, and subjective opinions, oftentimes resulting in what we like to call the “design-by-committee pit of despair.” Make the logo bigger. The CEO's daughter doesn't like orange; change it. The sales team begins art directing. Welcome to the land of mediocrity. We've all been there, and it requires ninja-like skills to traverse and emerge in one piece. Despite the challenges, some covers clearly rise to the top

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Books	Symbiosis Institute of Design On Display	741.6 SID-B-7831 (Browse shelf(Opens below))	Available		SID-B-7831

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Previous		No cover image available	No cover image available	No cover image available				Next
Previous	741.6 SID-B-7821 I Heart Design: Remarkable Graphic Design Selected by Designers, Illustrators, and Critics	741.6 SID-B-7822 Identify: Basic Principles of Identity Design in the Iconic Trademarks of Chermayeff & Geismar	741.6 SID-B-7823 Graphic Designer's Essential Reference: Visual Elements, Techniques, and Layout Strategies for Busy Designers	741.6 SID-B-7831 The Best of Cover Design: Books, Magazines, Catalogs, and More	741.6 SID-B-7938 When Art Really Works	741.6 SID-B-7944 Brandjam: Humanizing Brands Through Emotional Design	741.6 SID-B-7954 Presentation Strategies and Dialogue	Next

Each of us is exposed to several thousand messages a day. To be successful, covers not only have to stand out amongst all the clutter, but they also need to make an instant connection with viewers. Designing covers isn't an easy task. It's a minefield of requirements, constraints, and subjective opinions, oftentimes resulting in what we like to call the “design-by-committee pit of despair.” Make the logo bigger. The CEO's daughter doesn't like orange; change it. The sales team begins art directing. Welcome to the land of mediocrity. We've all been there, and it requires ninja-like skills to traverse and emerge in one piece. Despite the challenges, some covers clearly rise to the top

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